Direct Media Sales is the new business development arm of Target Broadcast Sales. We represent 150 independently owned radio stations located coast to coast in Canada. Our goal is to use innovative thinking to create ‘Out of the Box’ advertising solutions leveraging our station network to increase awareness in key markets, and generate profitable incremental sales for our clients. We will provide insight and information based on qualified market research to demonstrate the effectiveness of our programs, and we work with our client and agency partners to establish effective results .